fashion to recapture the romance and whimsy of yesteryear

I don't know about you, but sometimes whilst shuffling along on my hum-drum daily errands (Woolies, I'm looking squarely at you) I’ll suddenly be struck by the overwhelming utility and minimalism of modern life.  Where has all the beauty and whimsy of yesteryear gone? When did our spaces become so sharp, jangled and fluorescent? Or our clothes so black, grey and forgettable? Or "The Horses" become the only song ever to be played in public spaces for the rest of all eternity?

For artful people like you and I, creativity is essential to self. I believe one of the most simple (and often overlooked) avenues for creative self-expression is fashion. As an art form, fashion transforms our bodies into a canvas - a visual representation of our personalities.

Each of my designs begins with a story (have you read them? They are at the start of each listing in my shop).  I draw inspiration from the intricate patterns of nature and the profound insights of literature and philosophy, and happily daydream vignettes from the lives of intriguing people. Perhaps I see an antique botanist exploring the wonders of the new world, or an illustrator of fairy tales rendering whimsical words into fantastical scenes. I have an ever-expanding list of collection ideas (do you have one? Let me know!) with each one representing a beautiful aspect of nature, art, or literature that inspires me, and that I want to celebrate in the everyday.

When we treat fashion as art, we dress with intention. We choose clothes that ignite our imaginations and use our bodies as a canvas for our thoughts. I happily reject utility and minimalism and choose instead to embrace the extraordinary, the whimsical, the fantastical. I want to choose a new story for myself each day. I want to replace the hum-drum shuffle of life with a strut, or perhaps even a dance!  I want to transform our everyday lives into an endless runway of art and self-expression.  

So today, I invite you to think about your clothes as art. Stand in the mirror and look at the lines and where they sit - horizontal, vertical, curved. Consider the colour blocks and the print, how they compliment each other and add interest. Experiment a little - how does changing each of these elements affect your silhouette or the statement you want to make? It's more than a little exhilarating when you start to look at your wardrobe like an artists palette and the possibilities really start to emerge. So I urge you to get painting!

P.S. There has been 30 years of new music released since 'The Horses'. Can we not play some of that every now and then? 😆

meg.